In this post, we'll be going over how to scale your land flipping business. We'll go over the benefits of scaling up and the common mistakes that people make when it comes to growing their business quickly.
How to Scale Your Land Business #Tip1
You'll Never Know Freedom Without Hiring a Team
Building a team that's bigger than you will allow you to enjoy the four freedoms of money, time, relationships, and purpose. As your business grows you will need a capable team to handle increasing revenue and customer acquisition.
When you're just starting, all these things depend on YOU:
- Bringing in leads
- Getting offers
- Sales happening
- Moving deals through the pipeline
- Checks coming into the bank
But this is unsustainable, and you can't scale your business if everything depends on you alone. So the first step in learning how to scale your land investing business is to build a team that will afford you these freedoms.
How to Scale Your Land Business #Tip2
Your Employees Need to Share Your Core Values
In the beginning, when you're first hiring, you might start small with a virtual assistant (VA) or independent contractor, someone who can begin taking non-critical activities off your hands.
Eventually, you want to pivot into thinking about a team where you are all in on them, and they are all in on you.
Your ROI (return on investment) is more significant with a full-time employee in comparison to someone who is doing 5-10 hours for you here and there and not fully committed to you and your business.
You'll want to bring people on board who embody your core values, become like family, see opportunities for personal and career development, and are genuinely excited about the company's dynamic growth.
It would be best if you were clear on your core values to magnetize the right people.
How to Scale Your Land Business #Tip3
Collapse Time with This Hiring Practice
Michelle and I have found over the years that we can collapse time by hiring two or three people at a time for one position. Then, when it comes to our sales team, we'll onboard these people simultaneously, train them at the same time, and then let them fight for a spot on our rocketship.
When you give two or three people the same resources, one of them will rise to the top.
When we do it this way, our new hires have extra motivation to succeed, and we aren't wasting time training someone who turns out not to be an excellent fit for our team.
How to Scale Your Land Business #Tip4
Train Your Employees With a Purpose
You will be tempted to dump all your unwanted tasks onto your new hire and let them figure it out. However, it would help if you think long-term.
You need to train them, explain the purpose of each task, and show them how each task fits into the context of the business and its impact on the company as a whole.
- Give them a list of criteria
- Break down the steps/chunks/milestones
- Have a rhythm for supervising and checking in
- Offer regular feedback and constructive criticism
- Catch mistakes immediately to save time and effort
Don't just teach them steps and methodology. Could you give them a sense of purpose? Put in the time and energy at the beginning, and your return on investment will be exponential.
How to Scale Your Land Business #Tip5
Utilize Technology to Simplify the Onboarding Process
We have so much access to technology these days. Make the most of it. Record what you do with new employees so that you can use it again in the future with your next hire.
You're not surrendering the whole onboarding process to videos, but they'll be there for your team to watch, listen to, and reference again and again.
You can provide your entire team with a valuable library of resources that will save you so much time and money over the long haul.
How to Scale Your Land Business #Tip6
Recognize Your Value as CEO
When you start as a business owner, you can get hit by impostor syndrome and think, “Oh my goodness, who am I to demand an all-in mindset from my employees?”
We don't automatically have the assertiveness and confidence needed to recognize the incredible value we bring to the marketplace. So you need to step into this power and attract the right people who recognize it as well.
You need to understand that you are offering a fantastic opportunity to someone. It's a privilege and an honor to align themselves with a CEO like you, someone with integrity and excellence, making people's dreams come true. There are very few people out there operating at this level, in a way that's not transactional but transformational. So you are a freaking big deal.
Don't bring just anybody on board with you. Make sure your new hires embody your core values and that they're excited to use the velocity of the growth of your business to meet their personal growth goals as well. Your company, with their help, will spit out the cash flow. And you, as CEO, will be flowing in the freedoms of money, time, relationships, and purpose.
